Who we are

Without safe, useful digital experience, mistrust in assisted systems will tear society apart. 

Just Algorithms Action Group (JAAG) was established in 2019, in response to concerns about the adverse impact of welfare system reforms. JAAG is a not-for-profit membership organisation, founded by members from a Quaker background and arising from a concern about algorithmic systems and their real world use. 

Image credit: Brett Jordan

Everyone deserves equal treatment and justice. 

We realise that governments that serve people well will survive.

We recognise that smart businesses are self-aware and strive to be sustainable.


JAAG promotes fairness and transparency in digital systems so that we would live in a safe interconnected world:

  1. Ensuring that stakeholders are heard so that engineers really check the systems they are building and put the lived experience of people first.

  2. Alerting and equipping individuals to recognise misuse

  3. Establishing an industry standard

  4. Ensuring system stewardship is designed in and maintained


The aims of JAAG are to:

  • Discover and raise awareness of what modern decision-making systems are being used for and their potential for unjust use (including rule-, algorithm- and AI-based)

  • Discover and explain, in ordinary language, the processes being used to create, modify, implement, and use them

  • Share our concerns about the consequences of not having an ethical and regulatory framework, supported by standards and protocols, which can be applied to all aspects of the development, implementation, and use of these systems

  • Help develop and put into operation a best practice protocol for all categories of user

  • Help promote a professional body for commissioners, designers, auditors, and users of rule-based systems and algorithm enabled systems

  • Work together with others to create a caucus focused on beneficial change, initially in the United Kingdom


Please click on the links below to see our Annual Reports:

JAAG Annual Report Sep 2021

JAAG Annual Report Sep 2022